Who We Are

We live at the crossroads of market research and  technology. Our history in research provides a clear picture of the limitations built into traditional tools. Our passion for innovation drives us to smash those limitations.

What We Believe

We love mining insights that build stronger brands, and connecting those brands with the people that matter most. That’s why we’ve made it our mission to help businesspeople - all businesspeople - generate actionable insights that build business, products and brands.

Simply put, we rethink research.

I grew up immersed in market research and have spent those last 18 years exploring new ways to understand consumer attitudes and opinions.

Andrew Reid, Found & CEO

Meet Our Team

Help us push the envelope of research innovation.

As we continue to develop new products, we’re always looking for innovative people and companies to partner with. If you understand our mission and share our passion, we should talk.

We’re VC Labs. We rethink research.

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